Books
Over the years, I have written many articles and books about franchising. Some are based on interviews with experts in the field and some are based on knowledge gained over the years.
The best of these are listed here.
Exposing The 10 Myths Of Franchising
This describes 10 myths around franchising a business which I go on to dispel in this one simple book.
I offer this book free to anyone interested as it gives a great start to the journey.
Exposing 10 myths of franchising
Kindle Edition
Did someone once tell you franchising is expensive and complicated and that it doesn’t really work? Are you thinking managing franchisees would be a nightmare and finding good ones is really hard? Do you want to get out of your business, but think franchising isn’t really an exit strategy?
Franchise Simply Franchise Radio Show Interviews
This is a series of books based on interviews I have conducted with experts in different areas of franchising and there are about 20 currently in production.
The first Interview Books are shown below. Others will become available in the next few months.
Click on the image and you will be taken to Amazon where you will be able to buy Kindle or Print versions.
Planning Franchise Territories
Interview 9
I interview Peter Buckingham from Spectrum Analysis on the secrets to getting your franchise territory plan right. Territories are the foundation of making sure your franchisees can be profitable and happy. Peter is an expert at getting the tricky balance between the science and art of Territory Planning.
